Communications

Communicating means making information, an idea, a project or a product known and shared.

“The most important thing in communication is to hear what isn’t being said.“

Peter Drucker

According to some experts, the origin of the word “communication” is believed to be derived from the Greek word COINOS, meaning COMMON.

Other researchers, in a more creative manner, attribute the origin of the word “communication” to two different Latin expressions: CUM MUNUS = WITH A GIFT or CUM MOENIA = WITH FORTIFICATIONS.

We are convinced that in the life of a person, a company, or an association, communication takes on each of these aspects from time to time.

Communicating means making information, ideas, projects, or products known and shared. It can add value to initiatives and actions; yet, it can also translate into a competitive advantage or a barrier to entry for competitors.

What’s important is that communication never loses sight of the strategic objectives we set and that it develops in line with them.

Communications in our view

Strategic thinking, creativity, and communication techniques are fundamental, but they must integrate with the different national, international, social, corporate, and environmental needs to truly be effective.
To engage in communication, it’s important to understand the language of a company, an organisation, or an association to deeply comprehend their needs and together achieve set objectives.
It is necessary to accurately assess the available resources, utilize them in the best possible way, and measure the results of the initiatives undertaken.
On our part, we provide all our experience in directly managing the communication of companies, organisations, institutions, and associations at both national and international levels.
Below are some of the services we can offer.

Internal communications

to share information, stimulate development, motivation and professional growth, and to turn staff into the company's first testimonials.

Media, web and social media

to build a consistent relationship with all stakeholders based on trust, transparency, reliability, and professionalism.

Trade shows, events, and conferences

to share know-how and experiences, interact with various stakeholders, launch new products and increase their visibility, facilitate informed decision-making. Additionally, we can assist in the development and drafting of texts for the papers’ proposal and presentation.

Marketing/sales road shows

to launch new products, increase their visibility, promote the quality of the offering, interact with consumers, and facilitate more informed choices.

Unconventional communication

to creatively, originally, and engagingly exploit the infinite potential of the means and tools (digital and non-digital) at our disposal.

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